TRYSUTTIN Launch: Upper Deck
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26 Sep 2025
Launch night
1
First TRYSUTTIN windbreaker
The night
Launch a garment the way the brand talks: on the water, with the city behind it.
The first TRYSUTTIN windbreaker needed a launch that felt like the brand, not a shop floor. With The Hustle UK we took over a London yacht on 26 September 2025. The upper deck ran as a live stage with artists performing against the skyline, mixing fashion, music and community in one night. More than a launch, it marked the start of a new chapter for the platform. Documented by Orah Gold.
- Format
- Launch event and reel
- Date
- 26 September 2025
- Partner
- The Hustle UK
- Venue
- London yacht, upper deck
- Product
- First TRYSUTTIN windbreaker
The film
Fresh Off The Boat
“More than a launch, it marked the start of a new chapter for our platform.”
Credits
Credits
Brand
TRYSUTTIN
Partner
The Hustle UK
Production
TRY42
Documented by
Orah Gold
Photos
Otis Laws Myatt
Editor
XavierIRL
Models
Jaden Mikali Henry, Sophie
Thanks
The Hustle UK · every artist on the upper deck
Screenings
26th Sept 2025
Yacht Party Launch
London
PastThe drop
Fresh Off The Boat Union Jack Windbreaker
The first TRYSUTTIN windbreaker, launched on the upper deck. Water resistant.