Tee Valentine: Project Valentine

Tee Valentine: Project Valentine

2026Artist developmentEP campaignFirst artist we backed

The story

Years of consistency, one EP, one campaign that felt like alignment rather than a push.

We have watched Tee Valentine go from early TikTok lives to studio covers to finding his sound. He was the first artist we backed, with the first TRYSUTTIN hat following the Why video directed by Mvrziano. Growing up you heard Chris Brown and Usher and searched for a version closer to home; Tee is one of the few bridging that gap. Project Valentine, released 14 February 2026, was shot in the Union Jack windbreaker because that is what the brand is about: where you are from, your story, your voice. Seen It All is the one.

Format
Artist campaign

Year
2026

Artist
Tee Valentine

Release
Project Valentine EP · 14 Feb 2026

Lead track
Seen It All
Still 1
Still 2
Still 3

“This did not happen overnight. This is consistency.”

TRYSUTTIN

Credits

Credits

Artist

Tee Valentine

Why video

Dir. Mvrziano

Wardrobe

TRYSUTTIN Union Jack windbreaker

Backed by

TRY42 · TRYSUTTIN

Building an artist, not a batch of clips?